Build a solid strategic framework that allows you to generate great ideas, stay on brand, and move at the speed of the market. Brands need to be able to communicate the value they deliver in a clear, easy, and powerful way.
Read MoreFrom Starbucks to Sephora, many brands are offering loyalty programs to reward consumers with points for purchases, social shares, friend referrals, email sign-ups, and more to boost brand engagement and drive user retention.
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