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8 Biggest Digital Marketing Trends of 2022

Digital marketers today need to be creative, flexible, and agile to keep up with the ever-changing economy and stand out from the competition. 2022 revealed that consumers are searching for authentic, interactive brand experiences that are personalized to their unique needs.

Mariah SmithNovember 29, 2022social media, data protection, first party data, brand activism, brand communities

Why Brands Need Social Commerce To Drive Consumer Engagement

Social commerce makes online shopping more accessible than ever. Brands can leverage features like shoppable posts and livestream shopping to engage consumers from discovery to purchase, building stronger relationships and better experiences.

Guest UserJuly 19, 2022social media, social commerce

5 Ways to Increase Social Media Engagement

Building a community on social media is more than tweeting links to articles or sharing blog posts on Facebook. Brands need to engage with their audience by starting a conversation and telling effective company stories.